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Uncle Ben's Rice Rebranded as Ben's Original and Removed the Face of Frank Brown in 2020

Published: 6/10/2024 +
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Redpill Rating: COMPLETE REDPILL (true)
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On September 23, 2020, Mars Food changed their Uncle Ben’s rice product packaging as well as their product name. Their previous packaging included the face of an African American man named Frank Brown.

In their official press release they said the following:

LONDON (September 23, 2020) – Today, Mars Food announced it will change the UNCLE BEN’S® Brand to Ben’s Original™, signaling the brand’s ambition to create a more inclusive future while maintaining its commitment to producing the world’s best rice.

Old packaging:


Old Uncle Ben's Packaging

New packaging:


New Uncle Ben's Packaging

The official backstory on who the African American man on the packaging is:


Uncle Ben's Original Story

Official Uncle Ben’s X Post:


Official Uncle Ben's X Post

Official press release


Links to Evidence:


Redpill Rating: COMPLETE REDPILL (true)
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Published: 6/10/2024
jrpm.me/dwKXiG

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